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June 6, 2023

RealSelf, Inc., has unveiled the 2023 RealSelf Culture Report, breaking down Americans’ attitudes around cosmetic procedures. Drawing from a broad survey conducted independently by YouGov, the report spans politics, finance, celebrity and influencer culture, social media, as well as how career and motherhood influence cosmetic decisions.

Among the top findings, the report found nearly one in four people (24%) in America have had at least one cosmetic treatment or plastic surgery procedure – and 12% have had two or more.

Overall, 18% of respondents say plastic surgery attitudes among their social group have become more positive over the last three years. This varies amongst generations, with 27% of 18-29 year-olds reporting this shift versus only 13% of those ages 45-64.

While many media outlets attribute the rising popularity of cosmetic treatments to more time spent on Zoom and social media since the onset of the COVID-19 pandemic, both men and women attribute their more positive feelings toward cosmetic procedures being increasingly safe, less invasive, and requiring less downtime (51% of men and 57% of women). 

In addition, Americans see the societal focus on self-care and building confidence as a key driver of the trend (48% of men and women). See the full report.

February 9, 2022

SEATTLE, February 9, 2022 — RealSelf, Inc., today announced the appointment of Jeff Kizilbash as Chief Executive Officer. Kizilbash previously held the position as Interim CEO. Jeff Kizilbash joined RealSelf in 2021 as VP of Corporate Development to lead the company’s strategic growth plans, and deepen industry partnerships and alliances. 

“Jeff is a dynamic leader and culture builder with an unwavering commitment to our customers and our team,” said Tom Seery, founder and executive chairman of RealSelf. “He has a compelling vision for the future of RealSelf, Tajmeeli.com, and the YNS Group and the tenacity to drive and deliver value across our global enterprise. The RealSelf Board of Directors has full faith in Jeff’s ability to lead the company’s next phase of growth”

“RealSelf is building momentum as a tech leader in the aesthetics market and we remain focused on delivering innovation and new value to our providers and brand partners, on geographic expansion, and on evolving our platform to better serve our consumers,” said RealSelf CEO, Jeff Kizilbash. “The global talent we have at RealSelf is unmatched and I am honored to lead the team as we continue to transform this industry.”

Prior to joining RealSelf, Jeff served as President, Consumer Services & Business Solutions at Transdev. Before Trandev, Jeff has served as Vice President Operations at Varsity Tutors and held leadership positions with Sears Home Services. Jeff earned a Bachelor of Science degree in business administration from the University of Illinois. He resides in the Chicago area with his family.

September 22, 2021

SEATTLE, Sept. 22 — RealSelf, Inc., today announced the appointment of Jeff Kizilbash as the Interim Chief Executive Officer. James Coyle has stepped down as CEO and member of the board of RealSelf, Inc. “We thank James for his commitment to RealSelf these last few years. Under his leadership, RealSelf swiftly responded to the impacts of COVID-19, expanded globally, and recruited exceptional talent. We wish him the best in his future endeavors.” said Tom Seery, Founder and Executive Chairman of the Board. The Board has begun a search process and Mr. Kizilbash will serve as Interim CEO until the Board has identified a replacement. 

“Jeff is an experienced executive leader with the operational expertise and leadership qualities befitting the talented team we have at the RealSelf.com, Tajmeeli.com, and the YNS Group businesses,” said Seery. “We are confident in Jeff’s ability to drive performance and ensure a seamless transition for the next leader of RealSelf.” Mr. Kizibash previously served as a member of the RealSelf executive leadership team where he oversaw the Company’s strategic planning and partnership development activities. 

Mr Kizilbash added, “I am excited to work with our customer-centric team to advance our mission to transform the medical aesthetics industry to make it work better for all. For 15 years RealSelf has given consumers a marketwide view of cosmetic procedures and providers. We are committed to advancing this work as well as ensuring we help our doctor and brand customers remain competitive and get the most from their marketing efforts.”